Following this, here’s the mighty George Orwell
The inflated style itself is a kind of euphemism. A mass of Latin words falls upon the facts like soft snow, blurring the outline and covering up all the details. The great enemy of clear language is insincerity. When there is a gap between one’s real and one’s declared aims, one turns as it were instinctively to long words and exhausted idioms, like a cuttlefish spurting out ink. In our age there is no such thing as “keeping out of politics.” All issues are political issues, and politics itself is a mass of lies, evasions, folly, hatred, and schizophrenia. When the general atmosphere is bad, language must suffer.
Whenever I write something I try to keep Orwell’s advice in mind. Write as clear as possible, as short as possible, no ‘expensive’ words or phrases that only obscure your actual meaning. Good stuff. So it’s nice to see you refer to Orwell’s famous essay ‘Politics and the English Language’ as well.