Brooks on the Wiederkehr des Immergleichen
McCain started with grand ideas about breaking the mold of modern politics. [Now] McCain and his advisers [...] are running a much more conventional race, the kind McCain himself used to ridicule.
The man who lampooned the Message of the Week is now relentlessly on message (as observers of his fine performance at Saddleback Church can attest). The man who hopes to inspire a new generation of Americans now attacks Obama daily. It is the only way he can get the networks to pay attention. [...]
And the inescapable fact is: It is working.